Last month, I decided to place Google AdSense ads onto single entries on the site. 1.5 weeks later I’m ending the AdSense Experiment. In practice, AdSense is a good idea, but for a small site like this it’s unnecessary and adds nothing to my site. I learned a few things during the experiment:
- Ads aren’t always relevent. As a matter of fact, I’ve found that most of the ads that appeared on this site were very irrelevant and border-line offensive. Ads asking “Are You Gay?” don’t have anything to do with anything on this site.
- I don’t get enough traffic to warrant sufficient click-throughs. One or two clicks here and there doesn’t equate to much. Over time, it might add up, but at what cost?
Why even bother with this sort of stuff? Well, this site’s always been a place where I could experiment. Whether it’s trying to get better at HTML, PHP and/or CSS; search engine optimization; site monetization; etc… I’ve tried to use this site to learn ways to add value to customers I service at my day job. After all, why suggest anything to a client if you haven’t tried something and succeeded at it yourself? You should never be content with what you know in this field. If you are, you’re going to get left behind.